04: Change Communications (90 mins)

How to write and design emails that get noticed in a sea of messages is a challenge. In addition to a ready-to-go comms plan this course includes some brilliant innovative email hacks to keep your audience engaged long after your project delivery has finished. A communication plan that packs a punch with e-mails that get noticed. Messages so good your team will not believe they were created in Outlook. The worlds most powerful brands are instantly recognizable, sometimes just by their colour! As Change Managers our challenge is to create a stand-out identity for our project, whilst remaining on-brand. We then need to carry that brand through in all communications, especially emails. Here's how!